Jon Young
Jon has worked in BVA BDRC’s tourism and attractions team since 2009. Within that time he has worked with visitor attractions on a range of challenges including visitor exit surveys, audience segmentations, brand health trackers and summative evaluations. He currently directs BVA BDRC’s consumer sentiment tracker – run in conjunction with VisitBritain, Visit Wales and VisitScotland – as well as their syndicated brand health and mystery visitor studies.
