Jon Young

Jon has worked in BVA BDRC’s tourism and attractions team since 2009.  Within that time he has worked with visitor attractions on a range of challenges including visitor exit surveys, audience segmentations, brand health trackers and summative evaluations.  He currently directs BVA BDRC’s consumer sentiment tracker – run in conjunction with VisitBritain, Visit Wales and […]

Andy Povey

Andy Povey joined Convious in November 2021 as managing director for UK and Ireland. He has over 30 years of experience in the leisure industry and has held prestigious positions for operators including Merlin and suppliers including Gateway Ticketing. He specialises in developing and implementing business intelligence and customer tracking strategies and has a proven […]

Callum Lumsden

Callum is recognised as a leading design expert for cultural and entertainment destinations. His design agency specialises in creating memorable retail stores that generate revenue and reputation for major destinations around the world. The Lumsden design team are proven experts in retail design and their projects in the sector has given them a unique and […]

Christopher Earlie

Chris has 15 years’ experience in the tourism and events industries. Tower Bridge has been a must-see London landmark for 128 years, but under his directorship it has evolved, becoming a cultural and community hub, developing a wealth of activity that goes on beyond the globally recognised structure. Chris’ responsibilities cover all its functions as […]

Martin Howe

Martin has over 35 years’ experience introducing and delivering new technologies across a range of demanding applications around the world. He is a creative ‘techie’, an ideas generator, a big picture thinker and determined problem solver with the ability to translate ambitious goals into a structured plan and hands-on delivery.  Most recently he has pioneered […]

Patricia Yates

Patricia joined VisitBritain/VisitEngland in 2005 and prior to becoming CEO in 2022 was Director of the Strategy & Communications division. Patricia is responsible for the day-to-day running of VisitBritain/VisitEngland, in London and overseas, developing and leading strategies for the marketing of Britain internationally and working in close partnership with all stakeholders.  Alongside the Chairman, she works to ensure that overseas tourism is […]

Richard Nicholls

Richard joined VisitBritain in 2015 as Head of Research and Forecasting, and subsequently also took on the role of Head of Research at VisitEngland in 2022. He and his team are responsible for analysis of inbound tourism datasets, insights and prospects both for VisitBritain and for the benefit of the wider UK tourism industry; and […]

Robin Cantrill-Fenwick

Robin has specialised in using data and digital systems to transform organisations in numerous sectors over two decades. As Chief Executive of the consultancy and software firm Baker Richards, he works with attractions across the world to equip them to thrive commercially through pricing, segmentation, data analysis, and market research.  Robin is one of the […]

Louise Stewart

Louise is an experienced CEO in the culture, tourism, events and leisure sector.  During her time at Alexandra Palace, one of the country’s largest independent event venues, she oversaw the successful delivery of a £30m restoration programme, the growth of own brand events, increased revenues and significant improvements in visitor experience, organisational culture and reputation.  […]

Tina Lewis

Tina joined the National Trust in 2008 and has been Director of People since 2010. Tina is responsible for all elements of the National Trust’s People strategy, Delivery Plan and People Services, including people development, volunteering, participation and inclusion, as well as overseeing the Trust’s central Business Services and Facilities team.  Tina is an experienced People […]